1. PURPOSE OF POSITON/ROLE
To maximize the lifecycle potential of a designated brand during the annual operating period, meeting agreed business objectives through effective marketing, operational planning, implementation and management of resources.
2. KEY ACCOUNTABILITIES AND RESPONSIBILITIES
Marketing Planning: To develop the operating plan/POAs for designated product(s) for promotional campaigns in line with the marketing strategy.
Forecasting: To use modeling or forecasting tools with the help of the team leader to forecast future trends and business needs.
Implementation of Plans: To ensure effective implementation of designated promotional plans to achieve desired business outcomes.
Monitoring and Control: To monitor progress against designated promotional plans to ensure corrective action can be taken if deviations occur.
Cross Functional Working: To contribute to the work of cross functional product teams to facilitate a cohesive approach to the marketing and sales of TAKEDA products.
Market Intelligence: To analyze and interpret market intelligence from a range of sources, including market research to ensure that knowledge is up to date and appropriate for input into decision making.
Training: To train sales representatives over products, competitors and other marketing materials (product slides) in collaboration with sales trainer(s) and other department such as medical.
3. SKILLS, KNOWLEDGE, QUALIFICATIONS AND EXPERIENCE
At least 3 years’ marketing experience & at least 6 years' industry experience
Bachelor or above degree
Fluency in spoken and written English
Good cross-functional and communication skill
Competent in computer skills (MS Word, Excel, Power Point etc.)
Preferred who experienced biologics / GI / New product launch with good scientific knowledge based marketing
서울 - 강남구
Career Site : https://takeda.wd3.myworkdayjobs.com/External/job/Seoul-Korea/Kynteles-Brand-Manager_R0005596
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